Product Analyst – MarTech Data Foundation (Profile & Analytics)
Location: Maryland, US
Requisition Number: 79906
Position Title:
External Description:
Role Summary
At T. Rowe Price, Global Digital Solutions (GDS) powers the digital, data, and marketing technology capabilities that enable exceptional client experiences. We are seeking a Product Analyst to support our MarTech Data Foundation, with a focus on client profile and analytics data.
In this role, you will help deliver the data and analytics capabilities that enable personalization, measurement, and marketing effectiveness across our digital ecosystem. You’ll act as a key partner to business and product teams, supporting the execution of data-driven initiatives, coordinating across teams, and ensuring stakeholders have the insights and information they need to succeed.
This is an excellent opportunity to grow at the intersection of data, product, and marketing technology within a highly collaborative environment.
Responsibilities
Act as a Client & Project Partner:
- Serve as a primary point of contact for assigned business stakeholders and MarTech initiatives
- Support end-to-end delivery of data and analytics projects aligned to client and business needs
- Gather, document, and clarify requirements for data and analytics use cases
- Communicate project timelines, progress, risks, and dependencies to stakeholders
- Contribute to informed decision-making by providing data-driven insights and context
Drive Project Execution & Coordination:
- Research project dependencies, data flows, and potential gaps impacting delivery
- Coordinate across product, data engineering, analytics, and platform teams to execute projects
- Track and manage deliverables to ensure timely and successful completion of initiatives
- Document requirements, processes, and outcomes to support scalability and reuse
Support Data Quality & Governance:
- Monitor and help improve data quality, availability, and consistency across datasets
- Identify and help resolve data issues that impact reporting, measurement, or client experience
- Support testing and validation of data implementations and tracking solutions
- Follow established data governance standards to ensure data is accurate and compliant
Analyze Data & Deliver Insights:
- Analyze client and marketing data to identify trends, patterns, and opportunities
- Develop recommendations to improve client experience, marketing performance, and operational efficiency
- Support development of dashboards, reports, and measurement capabilities
- Partner with analytics and product teams to enable consistent, actionable insights
Contribute to Strategic Initiatives:
- Support initiatives tied to key performance indicators (KPIs), operational efficiency, and compliance requirements
- Help track progress and identify risks or dependencies impacting outcomes
- Collaborate across teams to drive continuous improvement in data, processes, and tools
Qualifications
Required:
- Bachelor’s degree or an equivalent combination of education and relevant experience
- 2+ years of experience in product, data, analytics, marketing technology, or a related field
Preferred:
- Foundational understanding of data, analytics, and/or digital marketing concepts
- Experience with data analysis and visualization tools (e.g., Excel, SQL, Tableau, Power BI) preferred
- Strong analytical and problem-solving skills with attention to detail
- Ability to manage multiple priorities and coordinate across cross-functional teams
- Effective communication and stakeholder management skills
- Comfortable working in a collaborative, fast-paced environment
- Demonstrated curiosity and eagerness to learn
FINRA Requirements
FINRA licenses are not required and will not be supported for this role.
Work Flexibility
This role is eligible for hybrid work, with up to one day per week from home.
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Community / Marketing Title: Product Analyst – MarTech Data Foundation (Profile & Analytics)
Company Profile:
Location_formattedLocationLong: Maryland, US
CountryEEOText_Description: Commitment to Diversity, Equity, and Inclusion: We strive for equity, equality, and opportunity for all associates. When we embrace the power of diversity and create an environment where people can bring their authentic and best selves to work, our firm is stronger, and we create greater value for our clients. Our commitment and inclusive programming aim to lift the experience for each associate and builds allies for our global associate community. We know that a sense of belonging is key not only to your success at the firm, but also to your ability to bring your best each day. Benefits: We invest in our people through a wide range of programs and benefits, including: • Competitive pay and bonuses as well as a generous retirement plan and employee stock purchase plan with matching contributions • Flexible and remote work opportunities • Health care benefits (medical, dental, vision) • Tuition assistance • Wellness programs (fitness reimbursement, Employee Assistance Program) Our policies may change as our working lives evolve. Yet, our commitment to supporting our associates’ well-being and addressing the needs of our clients, business, and communities is unwavering. T. Rowe Price is an equal opportunity employer and values diversity of thought, gender, and race. We believe our continued success depends upon the equal treatment of all associates and applicants for employment without discrimination on the basis of race, religion, creed, color, national origin, sex, gender, age, mental or physical disability, marital status, sexual orientation, gender identity or expression, citizenship status, military or veteran status, pregnancy, or any other classification protected by country, federal, state, or local law.