2024 Marketing Internship
Location: Maryland, US
Requisition Number: 69659
Position Title:
External Description:
T. Rowe Price Marketing Internship Program
For 80 years, T. Rowe Price has changed the investment management industry by delivering world-class service and guidance to individuals and institutions around the globe. Our shared values enable us to create a dynamic workplace that cultivates high achievement from diverse professionals in a variety of disciplines. Built on a tradition of integrity, we are committed to our clients and employees and focused on sustained growth and success.
The T. Rowe Price 10-week Summer Internship Program offers an opportunity to gain valuable work experience while building skills and long-term career potential. Through teamwork, innovative thinking, and application of your skills, you can add value and leave a lasting impact in a number of ways to our firm and the clients we support. You will have the opportunity to work with practitioners in the field who are experienced, forward-thinking, passionate people that will help you integrate what you learn in school with “real world” business initiatives.
The program includes a formal orientation, peer and senior mentor assignments, and formal learning opportunities. In addition to the work assignments within the assigned department, Interns also gain exposure to Associates and senior leaders across the firm through an executive speaker series, networking activities, and engagement with our Business Resource Groups.
The marketing departments at T. Rowe Price play a strategic role in promoting the firm’s investment solutions and enhancing its brands presence in the financial services industry. Comprising a dynamic team of marketing professionals, these departments are dedicated to creating impactful campaigns, engaging content, and effective communication strategies.
Responsibilities may include:
Content Development - Create engaging and compelling marketing content for various channels, including digital platforms, print materials, and presentations.
Campaign Support – Assist in the planning, execution, and tracking of marketing campaigns to promote T. Rowe Price’s products and services.
Social Media Management – Manage and update social media channels to enhance the firm’s online presence. Monitor social media trends and engage with customers.
Market Research – Conduct research to gather insights on market trends, competitor activities, and customer preferences. Provide input to refine marketing strategies.
Analytics & Reporting – Utilize analytics tools to track and analyze marketing performance metrics. Prepare regular reports and make data-driven recommendations for improvement.
Brand Compliance – Ensure consistency in brand messaging and visual identity across all marketing materials and channels.
Qualifications
Full time student pursuing a bachelor’s degree with an expected graduation date of December 2024 – May/June 2026
Open to all Majors including but not limited to Marketing, Mass Communications, Business Administration, Computer Science, and English
Cumulative grade point average of at least 3.0 on a 4.0 scale
Strong written and verbal communication skills
Research and problem-solving skills
Design and copywriting knowledge a plus
Interest in marketing, brand, and social media
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States (e.g., H1-B visa, F-1 visa (OPT), TN visa or any other non-immigrant work status)
Opportunities are available in Owings Mills and Baltimore, MD.
Work Flexibility
This role is eligible for remote work up to two days a week.
FINRA Requirements
FINRA licenses are not required and will not be supported for this role.
City:
State:
Community / Marketing Title: 2024 Marketing Internship
Company Profile:
Location_formattedLocationLong: Maryland, US
CountryEEOText_Description: Commitment to Diversity, Equity, and Inclusion: We strive for equity, equality, and opportunity for all associates. When we embrace the power of diversity and create an environment where people can bring their authentic and best selves to work, our firm is stronger, and we create greater value for our clients. Our commitment and inclusive programming aim to lift the experience for each associate and builds allies for our global associate community. We know that a sense of belonging is key not only to your success at the firm, but also to your ability to bring your best each day. Benefits: We invest in our people through a wide range of programs and benefits, including: • Competitive pay and bonuses as well as a generous retirement plan and employee stock purchase plan with matching contributions • Flexible and remote work opportunities • Health care benefits (medical, dental, vision) • Tuition assistance • Wellness programs (fitness reimbursement, Employee Assistance Program) Our policies may change as our working lives evolve. Yet, our commitment to supporting our associates’ well-being and addressing the needs of our clients, business, and communities is unwavering. T. Rowe Price is an equal opportunity employer and values diversity of thought, gender, and race. We believe our continued success depends upon the equal treatment of all associates and applicants for employment without discrimination on the basis of race, religion, creed, color, national origin, sex, gender, age, mental or physical disability, marital status, sexual orientation, gender identity or expression, citizenship status, military or veteran status, pregnancy, or any other classification protected by country, federal, state, or local law.